Thoughtful + Creative Bespoke Website Design and Brand Identities

Nice to Meet You

Hello! I’m Madeleine, a UK-based graphic and web designer working with creative entrepreneurs all over the world. I specialise in creating beautiful, distinctive brands and websites that not only look great, but help to grow your business.

Here at Hedgerow Ink, our designs have both beauty and brains. Working with me you’ll get a visual identity that tells your unique story to your customer, blows away the competition and looks great. What’s more, our strategic approach to your project will make sure your business is positioned perfectly for your target market.

As a web designer and developer, I can take your project from first concept all the way through to a finished site that your clients are going to love. The websites I build are completely custom – no themes or templates here! Much like our brands, Hedgerow Ink websites are designed thoughtfully and built perfectly.

Read on to find out a little bit more about what I’ve done for businesses just like yours and find out what I can do for you.

Let’s make something awesome.

Let's Chat

My Recent Work

Blooming Divine


Ann Louise Bridal

Web Design

GreenWyse Botanical Skincare

Web Design & Branding

Dragonfly Events Cefalù

Web Design & Branding

French Flower Style


Jo Moore Flowers

Web Design & Branding

Vintage Chic

Web Design & Branding


Web Design & Branding

Harlem Carter

Web Design & Branding

“Madeleine’s creative talent and brilliant insight means that I have a website and branding that I truly adore and really works for me”Jo // Jo Moore Flowers
"Customers had an instant reaction to my beautiful new business cards, their eyes locked on and wanted to take them to keep and give out."Dawn // GreenWyse
“Madeleine is amazingly professional from start to finish. She listened and contributed to all my ideas and completely exceeded my expectations. She was like the other half of my brain and just knew what the business needed and understood exactly where I wanted to take it.”Jan // Sugarface UK
“Madeleine was able to create a couple of design boards that she felt fitted my vision. She was flexible and worked with me until the final logo and theme was created. Madeleine listened to my needs and tailored the work to meet them."Fiona // Bespoke Celebration Cakes
"You have made us complete."Josephine // Harlem Carter

What I Do

  • Digital
  • Bespoke web design
  • Responsive & mobile
  • CMS Integration
  • HTML, CSS, Javascript, PHP
  • Wordpress & Squarespace
  • Blogs
  • Ecommerce
  • One-to-one Website Training
  • Branding
  • Brand Strategy
  • Visual Identity
  • Logo Design
  • Business Cards
  • Print Design
  • Collateral

How it Works

The Strategy

You know what? It might sound boring, but honestly, strategy is the most important part of this process. Just starting out and want to establish yourself quickly as a leader in your industry? Rebranding because you've changed direction? Want to get booked out at the prices you deserve? Wherever you're at in your journey, strategy matters. It's about taking it back to basics and looking at where you want your business to go. Let's make your ideal client fall in love with your story.

The Design

A visual identity is about so much more than a logo. When we're designing your brand, we'll be looking at mood, tone, atmosphere. From your colours to your typography, every part of your design will be tailored to your brand ethos. I'll work closely with you to achieve a cohesive look that really captures your vibe. From concept to the finished product, your feedback is essential.

The Build

If it is a new website you are looking for I begin the build. Everything is tested and perfected, before you sign off and we release our creation on the world! It doesn't end there though: For me, it's so important that you're confident editing and updating your website. This is a part of your business and it's got to work for you. This is why I offer free one-to-one training, a custom website guide, and email support for a year, as part of your package.

Get in touch

Hedgerow on Insta